Brand Guidelines
Official brand guidelines for SPEC CAPITAL. Use these standards to maintain consistent visual identity across all marketing materials and communications.
SPEC CAPITALLogo Color
Primary blue (#1e3a8a) on white or light backgrounds
Clear Space
Maintain minimum spacing equal to the logo height around all sides
Minimum Size
Logo should not be smaller than 40px in height for digital applications
Primary Blue
#1e3a8a
oklch(0.35 0.12 264)
Logo, primary buttons, headings, links
WCAG AA compliant with white text
Primary Blue Hover
#2563eb
oklch(0.42 0.14 264)
Button hover states, interactive elements
Enhanced visibility on hover
Primary Blue Active
#1e40af
oklch(0.28 0.10 264)
Button active/pressed states
Darker for pressed feedback
Gradient Cyan
#22d3ee
oklch(0.80 0.15 195)
Gradient text, accent highlights
Used with blue gradient
Gold Accent
#fbbf24
oklch(0.75 0.15 85)
Secondary accents, highlights
Premium feel, use sparingly
Headings
Font: System UI (sans-serif) | Weight: Bold (700)
H1-H6, major section titles
Body Text
Font: System UI (sans-serif) | Weight: Regular (400)
Paragraphs, descriptions, content
UI Elements
Font: System UI (sans-serif) | Weight: Medium (500-600)
Buttons, labels, navigation
Built for Institutions.
Powered by Liquidity.
This tagline emphasizes our institutional focus and liquidity strength. Use consistently across all communications.
For high-resolution logo files, brand templates, and additional marketing materials, please contact the marketing department.
